An article written by: Lee Sonogan
“Politicians make a lot of promises when they are campaigning, and they come to towns, and people get enthusiastic about them coming to their communities. And then they don’t fulfill the promises.” – Yalitza Aparicio
2020 is the year of the next United States presidential election. While most non-third world countries do not give a crap about politics, are we still influenced into hysteria by the left or right political parties? Or is negative political campaigning a necessary evil in competing for your way to the top of power? There will be negative campaigning everywhere coming out of America soon and it will be of substance or/and entertainment worthy.
By nature, political groups do not help the public needs while campaigning. Campaigns are ideology-driven with agendas and narratives which must consider the current values of the group it addresses. For this reason, it is why some people who have more centred views have a general discontent with political systems.
One example of how elections become ugly and self-destructive is opposing advertisement. Which attacks the public image of others, while focusing on the relative positive or negative values that differ. In academic studies, 11 out of 15 say
To summarise this article, both sides of a two-party system continue to divide and lean towards the extreme in most of politics. The two-party system should add one or two more groups that are more centred in their ethics, morals, values, policies and more. Than there would be no need to see negative campaigns every few years. And changing the disconnect to which appeals to most people’s actual needs will create more interest.